Free tool · Cost calculator
How much is your OTA share costing you?
Estimate what you pay booking platforms per year from four numbers you already know, and what shifting bookings to direct would keep in the house.
Estimated commission per year
$48,600
to booking platforms
Shift 10 points to direct: $8,100 kept per year
Shift 20 points to direct: $16,200 kept per year
Your inputs, multiplied out: monthly bookings × 12 × average value × OTA share × commission. Typical OTA commissions run 12 to 25 percent. Nothing you enter leaves your browser.
Commissions leave per booking, spread across the year, and quietly set the ceiling on margin.
Frequently asked questions
What is a typical OTA commission for hotels?
Commission varies by platform, negotiating power, and volume. Most independent properties pay between 12 and 25 percent per booking; the large platforms usually sit in the 15 to 18 percent range, and smaller properties often pay more.
How is OTA commission calculated?
Commission is usually charged on the gross amount of the stay. A $150 booking at 15 percent commission costs $22.50. At 300 OTA bookings a month, that is over $80,000 a year.
Can a hotel realistically reduce its OTA share?
Yes. Hotels commonly shift 10 to 20 percentage points of bookings to direct through a clearer website, a booking journey that stays on their own domain, visible direct-booking advantages, and fast answers to enquiries.
Why are direct bookings worth more than the saved commission?
A direct guest is also a guest relationship: their contact details, preferences, and next stay belong to the hotel, not the platform. That enables better offers, repeat business, and less dependence on a few distribution channels.
What happens to the numbers I enter?
Nothing. The calculation runs in your browser and your inputs are never transmitted or stored by us.
Want the real number for your property?
Bring your figures to a short call. We look at your booking mix and website together and show where direct share is realistically won.